Logan Holgorsen

Logan Holgorsen is in his first season with Nebraska Football as the Assistant General Manager in 2025. Holgorsen joins the Huskers with experience in football operations, NIL strategy, and athlete marketing through a diverse range of experiences at the collegiate and professional levels.

A former Division I quarterback, Holgorsen began his post-playing career as a student coach at the University of Houston, where he supported the football program’s daily operations and player development efforts. After graduating, he continued his work in NIL by joining the team behind the university's collective, contributing to its growth and day-to-day operations as part of a broader group of staff and supporters.

Holgorsen then transitioned into the private sector at Daspit Law Firm, one of the top law firms in the country, where he served as Director of Marketing. In this role, he oversaw the firm’s athlete endorsement efforts, directing the distribution of NIL deals and aligning athletes with strategic marketing opportunities. He played a key role in identifying talent, managing deliverables, and ensuring both brand alignment and compliance in a rapidly evolving NIL environment.