A NIL activity occurs when a student-athlete is being compensated for the use of his or her name, image and/or likeness. Activities range from sponsored social media posts and operating a camp to autograph appearances and apparel sales. Similar to our academic, life skills, nutrition, and performance programs, we devote resources to NIL programming so that Husker student-athletes can have the best student-athlete experience in the country.



NIL collectives work with program supporters to raise money and provide NIL activities to student-athletes. If you want to support student-athletes in NIL, but do not have a particular activity for the student-athlete to participate in, working with a collective is a good avenue to explore.


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Assists with creating strategies to adapt to the changing college athletics landscape.

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Creates group licensing activities for student-athletes (e.g. apparel, jerseys, posters, video games, etc.).

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Provides NIL marketplace for companies and fans to contact student-athletes directly.